The Essence of Entrepreneurship

The Essence of Entrepreneurship

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Fostering Business Solutions, Inc.

By Antonette Hudak

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When you go to a coffee shop, movie theatre, boutique or restaurant. You normally aren’t thinking about what it takes to give you that experience. You arrive, pay, make your memories and might go back.

I just began working at a restaurant part-time. You begin to see what goes on behind the scenes of the establishment. The vision, preparation, and attention to detail that makes a customer want to come back.

There’s a quote that comes to mind, “A great entrepreneur gives people what they want before they ask for it.”

My experience on the first day was feeling welcomed. The restaurant opens at 5:30 pm and everyone is expected to get there by 4:30pm. The employees have a “family” meal together. Everyone talks and sits around a table together.

After the meal concludes, everyone gets together with the chef to try the specials. He explains every ingredient, where it comes from, and what the night’s dishes are. He talks about the sauces, nuts, spices and vegetables. The menu goes according to what’s in season. The chef buys the produce himself, usually from Amish Farmers in the area.  My job as a hostess is to call all the reservations for the next couple of days to confirm their bookings. I am to keep a log of cancellations and seating walk-ins. Each reservation is pre-set with a table, time, name, and how many people will be in the party. It’s also the hostess’s job to walk around and mark the status of each seated table and if they are on their appetizers, entrees, or desert.This is to keep the waiters up to date on what is going on so that they are always in the know.

Sometimes VIPS arrive that need extra attention and complimentary items like a bottle of wine. The mood is set with lighthearted music in the background. The environment is always alive.  Rustic at home feel, white brick walls. The chef inspects every dish because presentation counts before a customer is served.

Thinking of this business and how it all came together makes me realize how much work, vision, and details goes into it. A consumer needs reasons to pick a place.  Why would they have dinner here? Is it how aesthetically pleasing it is, the organic food, incredible service, good music, an opportunity to enjoy oneself or a mixture of them all?

It takes people, training, leadership and lots of planning.

This is what I believe is the essence of entrepreneurship. The essence of attracting a crowd. Attracting a certain clientele that expects a specific experience. It was all planned. However, the planning did not stop at the opening of the restaurant; it continued to grow, like all great businesses. Entrepreneurship takes artistry, creativity and planning. Perfecting your craft. With failure and experience. Continuously discovering with trial and error. Creating a brand the entrepreneur and consumers are passionate about. It doesn’t come overnight. It takes practice, failing, learning, and interchanging roles. Going into it for the right reasons and using practicality. Most importantly, organizing people and taking the time to properly train them.

As an aspiring entrepreneur. What to study can be your favorite coffee shop, restaurant, bar, film or business of interest. The memories and joy they gave you. Pay attention. With that said, in your own business, you can see what you can offer to the world. Service the world. Giving the customer what they want before they ask for it.

About the Author: 

Antonette Hudak is an entrepreneur working in the entertainment and hospitality industries. She is also a writer and actress. Some of her achievements include writing, directing, and acting in the play “How to Love A Drug Addict” which is now being created into a short film, “Failure isn’t something you should fear, it’s something to embrace” Published by Thought Catalog February 2016, and she is a Reservations Manager for the Nolitan Hotel, a luxury boutique hotel in New York City.


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10 Quotes to Inspire Dreamers

10 Quotes to Inspire Dreamers
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Being a professional in any field these days can be stressful. It is easy to be swallowed up by other people’s negativity, which is why I find it necessary, as cheesy as it may be, to keep motivated. I love reading inspirational quotes by unique people, who have accomplished great things in their lives. Whether you are an entrepreneur trying to make it in the world on your first or 30th business or if you are a business professional working in the corporate world, it is critical to stay positive to move forward. Here are some of my favorite quotes and what they mean to me.

Do not bother just to be better than your contemporaries or predecessors. Try to be better than yourself. – William Faulkner.

William Faulkner was an American writer and Nobel Prize winner. I like this quote because it means that you have to keep trying to be better. I will never be content with where I am. I will always try to be a better version of myself, this is how I will continuously grow.

Anyone who lives within their means suffers from a lack of imagination. – Oscar Wilde

Oscar Wilde was an Irish playwright, novelist, essayist, and poet. This quote is vital to the entrepreneur as it tells you to be imaginative. It is similar to the quote above in that it tells you not to be content in who you are.

Whenever you find yourself on the side of the majority, it is time to pause and reflect. – Mark Twain

Mark Twain was an American author and humorist. Twain challenges you to question your motives and understand why you make the decisions that you do. Do not blindly follow the crowd. Make sure your choices are right for you.

I am an old man and have known a great many troubles, but most never happened. – Mark Twain

Another quote by the great Mark Twain. Many of us live in constant fear of minuscule things. To me, I always felt like the first step was the hardest. You question yourself at every corner. What if this happens, this won’t let it happen, etc. Don’t let your fears stop you from becoming the person your potential will allow you to be.

What we fear is usually what we most need to do. – Timothy Ferriss

Tim Ferris is an American author, entrepreneur, angel investor and public speaker. Here is another quote about fear. Procrastination is a killer. The sooner you get your work done I promise you that you will feel better. Pushing something off will put weight on your shoulder that you do not need.

In the end, it’s not the years in your life that count, it’s the life in your years. – Abraham Lincoln

Abraham Lincoln as 99% of you know is the 16th president of the United States of America. You only have one life so don’t let your fears hold you back. If you want to do something, do it. If you want to start a business, try it. If you want to talk to that girl/guy, go for it. I ask myself one very dramatic question when I am making big (or even small and scary) decisions. Will I regret this on my deathbed? If the answer is yes, I am going to do it.

There is only one way to avoid criticism: do nothing, say nothing and be nothing. – Aristotle

Aristotle was a Greek philosopher and scientist. I love this. If you are afraid of what everyone else thinks of you, you will get nothing done. The innovators of this world did things that others thought was impossible. They won’t understand you and they will discourage you. Don’t let them get to you. Block out the haters.

All men dream, but not equally. Those who dream by night in the dusty recesses of their minds, wake in the day to find that it was vanity; but the dreamers of the day are dangerous men, for they may act on their dreams with open eyes, to make them possible. – T. E. Lawrence

Thomas Edward Lawrence was a British archaeologist, military officer, and diplomat. Everyone dreams but entrepreneurs make their dreams a reality.

I have promises to keep and many miles to go before I sleep. – Robert Frost

Robert Frost was an American poet. This quote is important for an entrepreneur, but also those in managerial roles. Promises are important. When you start a business people working for/with you are relying on you. I know that is a scary thought, but being in a leadership role means that you need to be responsible. Remember, a man/woman is only as good as his/her word.

Never argue with an idiot. They will only bring you down to their level and beat you with experience. – George Carlin

George Carlin was an American stand-up comedian, social critic, actor, and author. I wanted to end this off on a lighter note. I know this is hard, and sometimes even I cannot resist, but try not to argue with a tool. There are times you can win someone over and there are times you cannot change the mind of someone stubborn. Pick your battles and refrain from stooping low.

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10 Traits To Be A Great Leader

10 Traits To Be A Great Leader
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During my time in the industry, I have been introduced to amazing leaders and dreadful poseurs. I have gained many mentors and advisors over the years, and I have compiled the following traits that make some an actual leader.

1. Positive Reinforcement: Not Negative punishment


I have gained the understanding that you will get the best out of people when you reward them for success rather than punish them for their failures. Those who you punish will start to despise you. One thing that I know for sure is that negativity is an infection that spreads and destroys a corporate culture, especially for new companies & startups. There is no room for negativity when you are trying something new. Lead by rewarding and you will be giving people the motivation to do better.

2. Lead By Example: Don’t Be A Hypocrite


Everyone hates a hypocrite. If you want people around you to act in a particular manner, you need to lead by example. Some would call this the “tone at the top.” Be what you want others around you to be. People will respect that you practice what you preach and will be more likely to follow suit. Don’t go around smoking in people’s faces, while condemning others for doing the same. You will lose respect and people will realize that if your policies aren’t relevant enough for you to follow than it doesn’t matter for them to follow.

3. Be A Leader, NOT A Boss: Command Respect, Don’t Demand It


People who say or act as if you MUST respect them solely because they are older or in a higher position are wrong. This will, in fact, result in the loss of respect. If you have to go around telling people you are a King, then you probably aren’t one. Now I am not saying that you should disrespect the higher ups, so don’t go around dismissing everyone. Most of you will be able to think of a person in your lives who tries to be a BOSS and not a LEADER. My favorite example of a leader was when I consistently pulled over 100 hours a week at my first job, and my senior manager sat there working with us, it increased my respect for her and made me believe that we were all in it together.

4. Communication Is Key


It is often not what you say that makes the difference; it is how you say it that changes everything. Words can be sharper than a sword. They can bring tears of happiness or sorrow to one’s face. They can make or break a deal. For those who do think they need help with this, read Dale Carnegie’s book, How to Win Friends & Influence People. After you finish reading this book, read Leil Lowndes book, How to Talk to Anyone: 92 Little Tricks for Big Success in Relationships. The first will give you the big picture while the latter will tell you exactly how to do it.

5. Confidence in Decisions: You Have To Mean It!


If you are pushing a topic that is important, make sure that you have convinced yourself first. If you don’t believe what you are saying, no one else will. Two people can tell you to invest in an ideal opportunity for example, but you will always feel more comfortable with the individual who is sure of themselves. Lastly, after you have made a decision, stand by it. People will hold it against you if you flip flop without a good reason.

6. Own Up To Your Mistakes


Having confidence in your decisions is one thing, but it takes a real leader to admit when they are wrong. It is better to point the thumb at yourself than to point the finger at someone else. Throwing people under the bus when you made a mistake will only create animosity. Owning up to your mistakes will create respect.

7. Discipline in Private


If you ever have to have a serious conversation with someone or have a disagreement, talk in private, whether it is business partners or even those working underneath you. If you yell at someone in front of others, you will look like a jerk, embarrass the other person (create animosity) and no one wins. Have an adult conversation in private. The person in question will respect you more for it, and you will have a higher chance to make a difference. Exception: On very rare occasions when you need to make an example of someone.

8. Do Your Research: Know the Facts


Don’t be a know it all, unless you actually know it all. One of my personal favorites is when people run their mouths about a topic they know nothing about. Have you ever heard the line in the movie American Gangster, “the loudest one in the room is the weakest in the room?” Make sure that you have the facts and do your research. It will make you and the people you’re representing, look weak if you’re ignorant about the argument you’re making. It is better to stay quiet if you do not know a topic than to pretend like you do and make a fool of yourself.

9. Don’t Complain Unless You Have A Solution


You are wasting everyone’s time if you complain about things and don’t propose a solution. You will only be adding to the problem. I have been to so many meetings where I have seen people complain about issues without finalizing the discussion with a solution. These actions are useless, and nothing will change.

10. Keep An Open Mind: Hear Everyone Out


You are not always right contrary to what you may or may not believe. Open your mind to criticism and do not shut people out. Sometimes you employees can give you another perspective that you may not have considered that can change everything. Put your pride aside and sometimes allow others to have a say. It will give them the importance, and you may learn something.


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